http://www.ariadne.ac.uk/authors/jim-corlett/ Recent content in Jim Corlett on Ariadne Hugo -- gohugo.io en-gb Thu, 21 Jun 2001 23:00:00 +0000 http://www.ariadne.ac.uk/issue/28/eevl3/ Thu, 21 Jun 2001 23:00:00 +0000 http://www.ariadne.ac.uk/issue/28/eevl3/ The "e" revolution has brought immediacy and opportunities hitherto undreamt of to companies looking to market themselves and their products. One often overlooked promotional avenue is the email newsletter. IDG List Services [1] has summarised the benefits of email newsletters neatly on their Industry Standard Newsletters page: "E-mailing your message is a new and exciting direct response medium. The advantages are numerous: Quick lead generation: E-mail has quick output and quick response for lead generation.