Overview of content related to 'open access' http://www.ariadne.ac.uk/taxonomy/term/169/all?article-type=&term=&organisation=&project=&author=heleen%20gierveld&issue= RSS feed with Ariadne content related to specified tag en Considering a Marketing and Communications Approach for an Institutional Repository http://www.ariadne.ac.uk/issue49/gierveld <div class="field field-type-text field-field-teaser-article"> <div class="field-items"> <div class="field-item odd"> <p><a href="/issue49/gierveld#author1">Heleen Gierveld</a> proposes a market-oriented approach to increase the rate of deposit to an institutional repository.</p> </div> </div> </div> <p>Institutional Repositories (IR) are a result of the vision to collect, secure, and provide access to scholarly publications in a novel, digital way, mostly initiated by the institutional library. Various factors have contributed to the emergence of these repositories, including technological innovations which allow a new form of collection management of a university's output, the desire to counteract the 'serials crisis', and the opportunity of promoting wide dissemination and quick access to publications.</p> <p><a href="http://www.ariadne.ac.uk/issue49/gierveld" target="_blank">read more</a></p> issue49 feature article heleen gierveld arl california digital library cni d-lib magazine jisc massachusetts institute of technology sherpa techne press romeo accessibility archives copyright data data set database digital library digital object identifier digitisation dissemination doi framework higher education identifier infrastructure institutional repository metadata open access portal preservation repositories research search technology thesaurus url windows Mon, 30 Oct 2006 00:00:00 +0000 editor 1270 at http://www.ariadne.ac.uk